“Oh, oh, oh, Ozempic,” croon the voices in an oft-aired commercial for the Type 2 diabetes drug, Ozempic by Novo Nordisk. The jingle is sung to the tune of “Magic” by the 1970s band Pilot—which is fitting: With its reported ability to cause rapid weight loss as a side effect to blood-sugar management, the drug has been hailed as a miracle treatment by those in the know. “Patients consider it a wonder drug,” says New York dermatologic surgeon Paul Jarrod Frank, MD, who, like many doctors, is being asked about it with a dizzying frequency. “Other than Viagra and Botox, I’ve seen no other medication so quickly become part of modern culture’s social vernacular.”
That’s not an understatement. The term “post-Ozempic body” is trending and is increasingly batted around in social media and IRL as speculation swirls following any high-profile—and highly visible—weight loss. Last month Elon Musk credited Wegovy, a similar drug, as one of the reasons for his more svelte appearance (fasting was the other); Andy Cohen tweeted about #Ozempic in September, a hashtag that has clocked over 274 million views on TikTok; and it’s been widely suggested that Kim Kardashian relied on the drug for dramatic weight loss in pursuit of fitting into Marilyn Monroe’s famous wiggle dress at this year’s Met Gala. Whether celebrities admit to using it (or not), Google searches for Ozempic are also on the rise, signaling an insatiable desire to learn more about its sudden slimming effects.
Excerpted from Vogue